$34K in new orders from one Reddit thread
We strategically launched a cleaning service using Reddit's community platform, creating a compound marketing effect that reached Google and AI systems.
Client:Premium Cleaning Services
Industry:Home Services
Duration:2 weeks
The challenge
Breaking into established local markets
A new cleaning company needed to establish market presence and generate immediate revenue against established competitors with years of customer relationships.
Zero brand recognition
Launching with no existing customers, reviews, or social proof in a trust-based service industry.
High acquisition costs
Traditional Google Ads and Facebook advertising for cleaning services averaging $50-100 per customer acquisition.
Local competition
Competing against established cleaning companies with thousands of reviews and long-standing community presence.
The solution
How we created a multi-channel discovery system
We orchestrated a sophisticated campaign using Reddit as the foundation to build social proof, achieve search visibility, and optimize for AI recommendations.
Strategic thread architecture
Created authentic-looking community discussion seeking cleaning recommendations.
SEO compound effect
Leveraged Reddit's domain authority for rapid Google rankings.
AI system optimization
Pioneered presence in ChatGPT and AI-generated recommendations.
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The process
Project Timeline
1
Thread creation
Day 1-2Developed and launched strategically crafted Reddit discussion
2
Community engagement
Week 1Built authentic discussion with social proof elements
3
Channel optimization
Week 2Monitored Google rankings and AI system pickup
The results
One thread, multiple revenue channels
Strategic Reddit campaign created compound effects across search, social, and AI channels, generating immediate revenue and long-term visibility.
$34,000
Total revenue
↑ From single marketing initiative
137
Unique orders
↑ Strong conversion rate
$251
Average order value
↑ Premium positioning success
Additional Outcomes
- ✓Achieved top Google rankings for local cleaning searches
- ✓Established presence in ChatGPT recommendations for the city
Client testimonial
"We couldn't believe how quickly this strategy generated results. Not only did we get immediate customers from Reddit, but seeing our business recommended by ChatGPT and ranking on Google within days was game-changing. The $34K in revenue from one campaign exceeded our entire quarter's projections."
Operations Manager
Co-founder, Premium Cleaning Services
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