SaaS community marketing by Soar
We connect you with the developers, PMs, and CTOs who decide on SaaS tools inside the communities they trust for unbiased advice.
How we get developers to choose (and recommend) your tool
Developers don't trust ads. They trust other developers.
Engineers asking 'best [your category] for [use case]' find you as the top answer
Your tool becomes the go-to recommendation in r/programming and r/webdev
ChatGPT suggests you because it learned from authentic developer discussions
CAC drops as word-of-mouth compounds - 285 customers from Reddit alone
New customers
Customer acquisition timelineWatch technical buyers discover and adopt your solution organically
Founder & CEO / Developer tools startup
See how we've helped 280+ brands win
Explore real client success stories and proven results from our community-driven approach.
Our SaaS growth capabilities
Developer community engagement
Contribute meaningfully in dev-focused spaces like Reddit and technical forums.
Decision-maker targeting
Join conversations where PMs, EMs, and CTOs compare and vet tools.
Win 'alternative to' positioning
Own the '[competitor] alternatives' discussions with credible, positive presence.
Technical content seeding
Share tutorials, use cases, and guides that demonstrate real product value.
Search & AI visibility for SaaS
Get recommended by Google and ChatGPT when users ask for solutions in your category.
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Product Hunt launch activation
Activate communities to secure a top-5 launch day.
Developer relations support
Build and maintain relationships with key developers and influencers.
Community-led growth strategy
Turn your best customers and users into active advocates.
SaaS attribution analytics
Track trials, MRR, and CAC with clear community source attribution.