This directory combines three layers:
- Signals operational data about subreddit structure, posting gates, outcome patterns, and activity.
- Parse citation data showing which brands appear in Reddit pages cited across our LLM-observation dataset.
- Soar editorial interpretation that explains what the raw data usually means for marketers.
What is measured
- Posting gates come from curated subreddit requirements and the latest structured rule captures.
- Rules, flairs, and self-promotion guidance come from Reddit rule pages and recent subreddit metadata captures.
- Brand leaderboards are based on brands appearing in Reddit pages cited by our LLM-observation dataset over the recent observation window.
- Timing, content, removal, and activity sections come from sampled subreddit post and outcome data.
- Top posters are shortlist views of recurring high-performers in the observed window, excluding owned accounts.
What this is not
- It is not a guarantee that a brand will be welcomed in a subreddit.
- It is not a promise that a subreddit will accept promotional content.
- It is not a live moderation feed. The data updates on a scheduled cadence and can lag the current state of a subreddit.
How sparse data is handled
When the evidence is too thin to support a claim, sections do not guess. They either render an explicit insufficient evidence state or stay hidden when the field is genuinely unavailable.
Why some pages disappear
If a subreddit is quarantined, banned, removed upstream, or editorially suppressed, the page is tombstoned and returns an HTTP 410 Gone. We prefer an explicit tombstone over silently serving stale advice.