#1 · health
r/Fitness12.4M
Fitness threads make product utility and routine fit visible fast, especially what users stick with over time.
Vertical
Where to get your health brand seen on Reddit. The subreddits ranked by size, with the brands users already swear by.
When users ask AI about health and wellness products, it pulls answers from Reddit threads. These are the subreddits where your category gets peer-tested and recommended.
Health and wellness communities rely on peer credibility. Readers in r/loseit and r/fitness trust recommendations from people who've been around, not brand-new handles. Getting your product mentioned authentically in these spaces means using profiles that fit the community's own history. Vetted Reddit accounts from Signals are aged and active in the wellness subreddits where your brand needs to appear.
The shortlist
50 communities ranked by size. Soar-curated picks marked with a star.
| # | Subreddit | Subscribers | Top brands mentioned | Why it matters for you |
|---|---|---|---|---|
| 1 | r/Fitness health | 12.4M | - | Fitness threads make product utility and routine fit visible fast, especially what users stick with over time. |
| 2 | r/nutrition science | 5.9M | - | Dense, evidence-heavy debates. Your brand needs citations, not marketing claims, to be taken seriously. |
| 3 | r/loseit health | 4.1M | - | Behavior-change reality: adherence, setbacks, and the tools that survive month three. |
| 4 | r/keto health | 3.9M | - | Keto dieters reveal ingredient preferences, tool choices, and retention over months of posting. |
| 5 | r/Meditation health | 3.5M | - | Habit support and mental-clarity products. Instrumentalized wellness language gets rejected fast. |
| 6 | r/xxfitness health | 3.1M | - | Women-focused fitness with high trust density. Recommendations here carry across wellness categories. |
| 7 | r/bodybuilding health | 2.9M | - | Serious trainees evaluate supplements and tracking tools with data and limited patience for hype. |
| 8 | r/science science | 34.3M | - | Academic science discussion. Off-topic for consumer health; niche for research-grade tools. |
| 9 | r/space science | 27.8M | - | Space enthusiasts. Off-topic for health. |
| 10 | r/askscience science | 26.2M | - | Scientific Q&A. Off-topic for consumer-health brands. |
| 11 | r/dataisbeautiful science | 21.7M | - | Data-visualization community. Off-topic unless you visualize health outcomes compellingly. |
| 12 | r/Futurology science | 21.6M | - | Future-tech speculation. Relevant for longevity and biotech narratives. |
| 13 | r/NatureIsFuckingLit science | 17M | - | Nature photography. Off-topic for health. |
| 14 | r/Awwducational science | 6M | - | Animal-education posts. Off-topic for health. |
| 15 | r/nasa science | 5.8M | - | NASA updates. Off-topic for health. |
| 16 | r/biology science | 5.5M | - | Biology discussion. Off-topic for consumer health; niche for research-grade tools. |
| 17 | r/strength_training health | 5M | - | Strength-training nerds. Direct fit for supplements, equipment, and programming apps. |
| 18 | r/SkincareAddiction health | 4.9M | - | Skincare buyers share routine language and ingredient trade-offs at depth. Direct fit for health-adjacent skincare. |
| 19 | r/psychology science | 4.8M | - | Psychology discussion. Fit for mental-health tools that engage clinicians and researchers. |
| 20 | r/bodyweightfitness health | 4.7M | - | Calisthenics community. Fit for apps, programming, and low-equipment products. |
| 21 | r/spaceporn science | 4.2M | - | Space photography. Off-topic for health. |
| 22 | r/UFOs science | 4M | - | UFO discussion. Off-topic for health. |
| 23 | r/chemistry science | 3.8M | - | Chemistry discussion. Niche fit for supplement formulation transparency. |
| 24 | r/Health health | 3.6M | - | General health discussion. Moderate fit for preventive-care and wellness products. |
| 25 | r/yoga health | 3.3M | - | Yoga community. Direct fit for yoga apparel, mats, and practice apps. |
| 26 | r/Physics science | 3.2M | - | Physics discussion. Off-topic for health. |
| 27 | r/Astronomy science | 3.1M | - | Astronomy community. Off-topic for health. |
| 28 | r/beginnerfitness health | 2.9M | - | New-fitness audience. Fit for entry-level apps, equipment, and coaching products. |
| 29 | r/sex health | 2.8M | - | Sexual-health discussion. Fit for sexual-wellness brands with clinical grounding. |
| 30 | r/Coronavirus health | 2.6M | - | COVID discussion. Archive audience; mostly off-topic now. |
| 31 | r/astrophotography science | 2.6M | - | Sky photography. Off-topic for health. |
| 32 | r/flexibility health | 2.4M | - | Mobility and stretching. Direct fit for mobility apps, programs, and tools. |
| 33 | r/30PlusSkinCare health | 2.3M | - | Mature-skin buyers. Direct fit for anti-aging skincare and derm-adjacent tools. |
| 34 | r/ADHD health | 2.1M | - | ADHD community. Direct fit for ADHD-supportive tools; respect the audience carefully. |
| 35 | r/Skincare_Addiction health | 2M | - | Skincare-deep audience. Direct fit for ingredient-forward brands. |
| 36 | r/crossfit health | 1.8M | - | CrossFit community. Direct fit for performance gear and supplements. |
| 37 | r/acne health | 1.7M | - | Acne-focused community. Direct fit for dermatology and skincare brands with clinical evidence. |
| 38 | r/whatsthisplant science | 1.7M | - | Plant ID. Off-topic for health. |
| 39 | r/pregnant health | 1.7M | - | Pregnancy community. Direct fit for maternity, prenatal, and newborn-health brands. |
| 40 | r/environment science | 1.5M | - | Environmental discussion. Off-topic for health. |
| 41 | r/AskPhysics science | 1.5M | - | Physics Q&A. Off-topic for health. |
| 42 | r/geography science | 1.4M | - | Geography discussion. Off-topic for health. |
| 43 | r/aliens science | 1.4M | - | Alien speculation. Off-topic for health. |
| 44 | r/chemicalreactiongifs science | 1.3M | - | Chemistry visuals. Off-topic for health. |
| 45 | r/whatsthisbug science | 1.2M | - | Bug ID. Off-topic for health. |
| 46 | r/homegym health | 1.2M | - | Home-gym builders. Direct fit for equipment, flooring, and gym-tech brands. |
| 47 | r/SkincareAddicts health | 1.1M | - | Skincare community variant. Fit for ingredient-led skincare brands. |
| 48 | r/spiders science | 1.1M | - | Spider appreciation. Off-topic for health. |
| 49 | r/depression health | 1.1M | - | Mental-health support community. Approach only with clinical credentials and respect. |
| 50 | r/GYM health | 1.1M | - | Gym-goer discussion. Fit for fitness apparel and accessory brands. |
#1 · health
r/Fitness12.4M
Fitness threads make product utility and routine fit visible fast, especially what users stick with over time.
#2 · science
r/nutrition5.9M
Dense, evidence-heavy debates. Your brand needs citations, not marketing claims, to be taken seriously.
#3 · health
r/loseit4.1M
Behavior-change reality: adherence, setbacks, and the tools that survive month three.
#4 · health
r/keto3.9M
Keto dieters reveal ingredient preferences, tool choices, and retention over months of posting.
#5 · health
r/Meditation3.5M
Habit support and mental-clarity products. Instrumentalized wellness language gets rejected fast.
#6 · health
r/xxfitness3.1M
Women-focused fitness with high trust density. Recommendations here carry across wellness categories.
#7 · health
r/bodybuilding2.9M
Serious trainees evaluate supplements and tracking tools with data and limited patience for hype.
#8 · science
r/science34.3M
Academic science discussion. Off-topic for consumer health; niche for research-grade tools.
#9 · science
r/space27.8M
Space enthusiasts. Off-topic for health.
#10 · science
r/askscience26.2M
Scientific Q&A. Off-topic for consumer-health brands.
#11 · science
r/dataisbeautiful21.7M
Data-visualization community. Off-topic unless you visualize health outcomes compellingly.
#12 · science
r/Futurology21.6M
Future-tech speculation. Relevant for longevity and biotech narratives.
#13 · science
r/NatureIsFuckingLit17M
Nature photography. Off-topic for health.
#14 · science
r/Awwducational6M
Animal-education posts. Off-topic for health.
#15 · science
r/nasa5.8M
NASA updates. Off-topic for health.
#16 · science
r/biology5.5M
Biology discussion. Off-topic for consumer health; niche for research-grade tools.
#17 · health
r/strength_training5M
Strength-training nerds. Direct fit for supplements, equipment, and programming apps.
#18 · health
r/SkincareAddiction4.9M
Skincare buyers share routine language and ingredient trade-offs at depth. Direct fit for health-adjacent skincare.
#19 · science
r/psychology4.8M
Psychology discussion. Fit for mental-health tools that engage clinicians and researchers.
#20 · health
r/bodyweightfitness4.7M
Calisthenics community. Fit for apps, programming, and low-equipment products.
#21 · science
r/spaceporn4.2M
Space photography. Off-topic for health.
#22 · science
r/UFOs4M
UFO discussion. Off-topic for health.
#23 · science
r/chemistry3.8M
Chemistry discussion. Niche fit for supplement formulation transparency.
#24 · health
r/Health3.6M
General health discussion. Moderate fit for preventive-care and wellness products.
#25 · health
r/yoga3.3M
Yoga community. Direct fit for yoga apparel, mats, and practice apps.
#26 · science
r/Physics3.2M
Physics discussion. Off-topic for health.
#27 · science
r/Astronomy3.1M
Astronomy community. Off-topic for health.
#28 · health
r/beginnerfitness2.9M
New-fitness audience. Fit for entry-level apps, equipment, and coaching products.
#29 · health
r/sex2.8M
Sexual-health discussion. Fit for sexual-wellness brands with clinical grounding.
#30 · health
r/Coronavirus2.6M
COVID discussion. Archive audience; mostly off-topic now.
#31 · science
r/astrophotography2.6M
Sky photography. Off-topic for health.
#32 · health
r/flexibility2.4M
Mobility and stretching. Direct fit for mobility apps, programs, and tools.
#33 · health
r/30PlusSkinCare2.3M
Mature-skin buyers. Direct fit for anti-aging skincare and derm-adjacent tools.
#34 · health
r/ADHD2.1M
ADHD community. Direct fit for ADHD-supportive tools; respect the audience carefully.
#35 · health
r/Skincare_Addiction2M
Skincare-deep audience. Direct fit for ingredient-forward brands.
#36 · health
r/crossfit1.8M
CrossFit community. Direct fit for performance gear and supplements.
#37 · health
r/acne1.7M
Acne-focused community. Direct fit for dermatology and skincare brands with clinical evidence.
#38 · science
r/whatsthisplant1.7M
Plant ID. Off-topic for health.
#39 · health
r/pregnant1.7M
Pregnancy community. Direct fit for maternity, prenatal, and newborn-health brands.
#40 · science
r/environment1.5M
Environmental discussion. Off-topic for health.
#41 · science
r/AskPhysics1.5M
Physics Q&A. Off-topic for health.
#42 · science
r/geography1.4M
Geography discussion. Off-topic for health.
#43 · science
r/aliens1.4M
Alien speculation. Off-topic for health.
#44 · science
r/chemicalreactiongifs1.3M
Chemistry visuals. Off-topic for health.
#45 · science
r/whatsthisbug1.2M
Bug ID. Off-topic for health.
#46 · health
r/homegym1.2M
Home-gym builders. Direct fit for equipment, flooring, and gym-tech brands.
#47 · health
r/SkincareAddicts1.1M
Skincare community variant. Fit for ingredient-led skincare brands.
#48 · science
r/spiders1.1M
Spider appreciation. Off-topic for health.
#49 · health
r/depression1.1M
Mental-health support community. Approach only with clinical credentials and respect.
#50 · health
r/GYM1.1M
Gym-goer discussion. Fit for fitness apparel and accessory brands.
Open-source companion list
Same health and wellness brands shortlist, deeper editorial: mod culture, removal patterns, marketer opinions with attribution, and an honest verdict per sub. Free to copy, adapt, and republish under CC0.
Case studies
B2B Software
We dominated a competitive keyword by getting our client into a Reddit thread that ranked #1 on Google, displacing their top competitor.
Health & Wellness
We improved a health company's Google ranking by getting them into the right Reddit conversations, turning 685K+ views into valuable, high-ranking assets.
Beauty & Skincare / DTC
A Korean skincare brand entering the US needed a community hub, not just another campaign. We launched a semi-official UGC space with routine tips, product launches, and weekly contests. Six months in, it drove 47% of the brand's social referral traffic and showed up in ChatGPT answers for key product terms.
Soar places your brand in the Reddit threads that rank on Google and get cited by ChatGPT. Built for health and wellness brands.