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What are SEO services?

An SEO company is any such organization that provides search engine optimization services. It has the aim of increasing the client’s online visibility and presence. Search engine optimization is about making necessary changes in your website to make it more popular with search engines, however, not many people can afford premium SEO services, hence there exist affordable SEO services as well.

Benefits of choosing affordable SEO services –

1. Reach higher page rankings with reasonable budgets.

First of all, affordable SEO services specialize and hold experience in bringing small businesses to a higher rank on search engines. Secondly, they are better accustomed to the limitations and challenges faced by small businesses. Hence, they emphasize on getting more organic traffic to your website.

2. Aim for relevant and quality traffic with value for money.

Affordable SEO services target keywords that are relevant to your niche. This optimizes your content to reach the most relevant audience. Because you rank higher for your niche, you can attract genuine customers. This helps improve engagement and conversion rates for your business.

3. Measurable Results.

Affordable SEO services usually let you begin marketing on a small budget and then scale up after you see positive results. Hence, measurable results are an integral part of any SEO service. You have regular reporting along with campaign analysis to constantly improve your ROI.

Cheap SEO services V.S Affordable SEO services –

Before we discuss which are the best affordable SEO services, it is important to draw the line between what is cheap, and what is affordable. Generally, people confuse the two and think of them to be synonymous. However, this is not the case.
Cheap SEO services offer low-cost, poor-performing SEO services. Such practitioners lure you with packages that might sound too good to be true. As a business, you might think of giving such services a try as it’s not much on investment, and you feel you’ll get some results out of such services anyway.

That is not the case; it is challenging to get a return on investment with Cheap SEO services as they skimp on some significant core components of a successful SEO strategy.

Affordable SEO services provide your business with trustworthy and measurable results. They also price their services in a way that is reasonable for your budget. There is no absolute definition of affordable SEO services as it is a relative term. However, services that claim to be in this category often have great price flexibility.
This gives us a fundamental insight into what affordable SEO services are.

1. StraightNorth.

Average Pricing: $1000/month.

StraightNorth is an internet marketing company founded in 1977 with offices in Chicago, Illinois, Charlotte, North Carolina; Baltimore, Maryland; and Washington, DC.

StraightNorth offers a variety of marketing solutions like PPC management, email marketing and web design. However, at the core, it is known for its SEO services.

Pros –

  • It’s great for small businesses with a wide variety of industry. From agriculture to technology.
  • The website provides transparent pricing for all services.
  • There are multiple case studies on the website that provide a glimpse into their working methodology and results.
  • Moreover, they provide free consultation for SEO and marketing services.

Cons –

  • Ambiguity: They have a thorough website, with all the features listed. However, they don’t go in-depth when it comes to explaining what each of those services means.
  • Relationship Management: The service of relationship management is a great one, as it helps the company reform its image in the market. StraightNorth briefly mentions this on their site but doesn’t develop further to provide a sense of clarity if they provide those services or not.

2. Soar.sh

Average Pricing: Customizable Plans.

Soar.sh is a New York-based digital marketing agency. Their service offerings indicate their problem-solving approach towards SEO and digital marketing. You can custom select different SEO offerings based on your unique needs. Each of the packages is scalable allowing you to begin with a smaller budget and increase spending only if you see results. They realize that their clients have fundamental knowledge about SEO services, and can identify the specific service they want to improve upon. Hence, Soar provides solutions for each aspect of SEO services that are required by the client.

Pros –

  • Free SEO consultancy for clients to identify their problems.
  • Problems based solution options, which ensures the clients only pay for the services they need.
  • 24/7 Dashboard and Analytics support for transparency and tracking.

Cons –

  • Soar provides free SEO consultancy to identify the problems you have and provides an effective solution for the same. However, the website interface is designed in a way that assumes that you have specific knowledge about the SEO services.

3. Boostability.

Average Pricing: $25-49/hour.

This company uses strategies that are designed with small businesses in mind. It identifies the three parameters that small business owners care about.

  • Price.
  • Result.
  • Service.

Hence they have a full-service product that gets the desired results without compromising on the quality. They make constant improvements to provide affordable SEO services.

Pros –

  • The clients have 24-hour access to the dashboard that outlines all completed works, rankings and provides the clients with free reports.
  • Pricing packages can be as low as $250/month.

Cons –

  • Contract: Boostability follows a policy of minimum 3 months contract that you need to agree to when subscribing to their services.
  • Lack of other services: Boostability has a very specialized target niche for SEO services. However, this means they don’t have many solutions for other marketing practices.

4. SEO Inc.

Average Pricing: $1000/month.

SEO Inc. incepted during 1997. It focuses on optimizing it’s client’s online presence on social media. They were the finalist of 2016 SEO Agency of the Year. It was also voted Top San Diego SEO/PPC and Digital Marketing Agency for the consecutive years 2016, 2017 and 2018.

Pros –

  • One of the most established agencies with enough recognition and awards to prove their efficiency.
  • Proven merit in other marketing practices as well. Works as an excellent one-stop solution for all marketing needs.

Cons –

  • Though they have options for affordable SEO services, they aren’t mainly focused on just small businesses.

5. THE SEO works.

Average Pricing: Not readily disclosed.

The SEO works is an award-winning provider of websites, marketing and paid social. They have over 100 companies success stories all over the U.K. The company is also a certified Google Partner Specialist for SEO and Google Adwords, moreover, they also are Bing Ads accredited professionals.

Pros –

  • They offer free website preview.
  • Certified Google Partner Specialist and Google Adwords (PPC).
  • They mainly focus on small and medium-size business.
  • The reason that I haven’t mentioned a price for this service is, they are very discreet about their Pricing. However, from reviews and feedbacks, the general perception is that it provides excellent value for money and in addition does price according to small business and medium business budgets.

Cons –

  • The effort of getting pricing quotations might demotivate some clients to take the extra effort.

In this post, you’ve learned –

Importance of affordable SEO services.

Making an informed decision on which affordable SEO services to choose.

The various services, such as SEO services, provide.

To sum it up, choose an affordable SEO service based on your requirements and assess each available option thoroughly to understand which is most relevant to your problem. Above all, have a basic understanding of SEO services yourself instead of relying entirely on SEO services, so you can have a better understanding of offerings these services have.