Blog

Practical advice on community marketing and AI visibility.

January 29, 2025reddit marketing

How to recover after your brand gets downvoted on Reddit

A downvoted Reddit thread is diagnostic data, not a PR emergency. The five-bucket failure model and the recovery sequence that actually rebuilds trust.

January 27, 2025reddit marketing

How to collaborate on Reddit: a brand's playbook for AMAs, mods, and partner threads

The brand-side playbook for Reddit collaboration: AMAs, moderator relationships, partner posts, and the trust math that decides whether any of it works.

January 27, 2025reddit marketing

How to crosspost on Reddit (and when a brand should not)

A practical crosspost playbook for brand teams: how the feature actually works, the subreddit rules that override it, and where it costs you trust.

January 26, 2025reddit marketing

How to monitor Reddit threads about your brand before they become a problem

Reddit reputation issues compound when teams catch them late. A tiered monitoring system, thresholds, and a response framework keep small threads small.

January 23, 2025reddit marketing

How to respond to negative Reddit threads about your brand

A negative Reddit thread does not stay on Reddit. It ranks in Google, gets cited by AI models, and surfaces on sales calls. Here is the response framework Soar uses with brands.

January 20, 2025reddit marketing

How to build a repeatable Reddit marketing workflow

Reddit becomes a real marketing channel when it stops depending on inspiration. The four-stage operating loop and weekly cadence we run with clients.

January 18, 2025quora marketing

How to find high-intent Quora questions that can drive leads

Quora lead gen lives or dies in question selection. Here is the four-criteria filter we use with Soar clients to find questions that drive demos, not vanity views.

January 16, 2025quora marketing

How to answer Quora questions without looking spammy

Quora rewards answers that read as expertise and collapses anything that reads as a funnel. The structure that survives BNBR review and earns durable visibility in 2026.

January 15, 2025reddit

How to Advertise on Reddit for Beginners

How to Advertise on Reddit for Beginners Reddit is a strong platform for advertisers because it combines intent-rich conversations with extremely specific communities. Reviewed for

January 14, 2025reddit

How to Get More Followers on Reddit

How to Get More Followers on Reddit With millions of active users across thousands of communities, or "subreddits," Reddit is the perfect platform to amplify your voice, share your

January 13, 2025quora marketing

How to measure Quora marketing ROI

Vanity metrics undersell Quora. Here is the attribution stack that actually surfaces qualified pipeline, AI citation lift, and long-tail compounding answers.

January 11, 2025AI visibility

How to find the prompts that matter for ChatGPT and Claude visibility

How to find the AI prompts that actually move pipeline. A buyer-journey method for picking the ChatGPT and Claude queries worth optimizing for.